SiriusXM K-Pop — Channel + Social
I led motion and promotional branding for SiriusXM’s first K-Pop channel — logo animation, channel identity in motion, and the social/video system used to launch it.
I edited artist promos (including Jin and Rosé) and built a photocard-style video series so the team could turn around artist hits without reinventing the look each time.
This is a channel identity plus a reusable social toolkit, not a one-off spot.