SIRIUSXM · CREATIVE DIRECTION & MOTION · CHANNEL LAUNCH, SOCIAL, PROMO TOOLKIT

SiriusXM K-Pop — Channel + Social


I led motion and promotional branding for SiriusXM’s first K-Pop channel — logo animation, channel identity in motion, and the social/video system used to launch it. I edited artist promos (including Jin and Rosé) and built a photocard-style video series so the team could turn around artist hits without reinventing the look each time. This is a channel identity plus a reusable social toolkit, not a one-off spot.

Reusable Social Toolkit

Developed a unique video series inspired by real-life K-pop photocards, creating reusable motion templates for fast-turnaround artist promotions.

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LE SSERAFIM

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Fallon Holiday Hotline — Social Promo

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Disney Jr — Social + CTV